Braaizeit

BRAAIZEIT

Braaizeit is a niche supplier of South African culture to Germany

The Brief:

The client wanted a strong brand that showcased a luxury brand with bespoke products. Their main colours are black and copper, with a hint of teal for emphasis.

The name is a culmination of South African and German cultures, “braai” + “zeit”/time.

Project Elements:

  • Logo
  • Business Card
  • Email Signatures
  • Facebook Banner
  • Youtube Video Template
  • Foiled Labels for Packaging
  • Custom Social Meta artwork and descriptions for page to preview on social platforms

Newsletters:

The newsletter campaigns work in 2 parts. The first part is on email and goes out to the database, while the second part is created as a blog on the website.

This was done since the website gives more design choices, and it drives traffic to the site instead of leaving it on the emails.